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Japanamerica is the first book that directly addresses the American experience with the Japanese pop culture craze--including anime from Hayao Miyazaki's epics to the burgeoning world of hentai, or violent pornographic anime to Haruki Murakami's fiction. Including interviews with the inventor of Pac-man and executives from TokyoPop, GDH, and other major Japanese and American production companies, this book highlights the shared conflicts both countries face as anime and manga become a global form of entertainment and change both the United States and Japan in the process.
- Sales Rank: #932263 in Books
- Published on: 2007-11-13
- Released on: 2007-11-13
- Original language: English
- Number of items: 1
- Dimensions: 9.19" h x .71" w x 6.08" l, .72 pounds
- Binding: Paperback
- 256 pages
From Publishers Weekly
The influx of Japanese art and fashion into the American cultural mainstream gets an entertaining treatment from Kelts, an essayist and lecturer at the University of Tokyo, who interviewed many of Japan's leading culture gurus over the past three years. Kelts is clearly most interested in the world of anime and manga (from Pokémon to Princess Mononoke), as his readers will most likely be. A primary theme is that of the Japanese paradox: how has such a strictly defined and rigid society produced pop art that is, compared to its American counterparts at least, wildly imaginative and boundary bursting? Kelts's belief is that one directly created the other, that anime and manga's wild and kinetic structures, hyperaddictive apocalyptic story lines and surprisingly emotional content (not to mention sex and violence unheard of in American pop culture) could never flourish in an openly permissive and individualistic society that had not experienced nuclear devastation. Although the book grasps too eagerly at its subject's grander implications, it still effectively conveys the cross-Pacific cultural dissonance. Kelts has a sharp grasp of his subject and is on sure ground when discussing the history of the form, especially the impact of Disney on postwar Japanese animators or the reverential awe in which American animators hold such filmmakers as Hayao Miyazaki (Spirited Away). (Dec.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Review
“[This] tells the incredible story of the way...Japanese entertainment and popular art...continue to grow and draw two very different worlds together.” ―Pete Townshend, The Who
“Embrace the world of otaku in Roland Kelts' comprehensive study of how Japanese pop culture enchanted the West, from Speed Racer and Pokémon to cosplay and hentai manga.” ―Wired
“If you wish to understand the nuances of otaku-dom, or are just hentai-curious, Japanamerica is a broad primer” ―The Village Voice
From the Back Cover
"Japanamerica is the book I have been waiting for. It tells the incredible story of the way the colorful and eccentric world of Japanese entertainment and popular art has enriched our lives in the West. But it also deals with why it has a poetry that has taken Americans many years to understand and feel able to echo. Japan's holocaust was equally traumatic to the ones experienced by many Americans, and perhaps more sudden, more extreme and more focused. This story shows how today we all use movies, comics, music, art and advertising to face our past and its traumas, rather than to escape. The Japanese methods of facing the past are restrained and unusual, but ultimately glorious, and mean more to us in our post-9/11 era than ever they could before. Roland Kelts, part American, part Japanese, brings real insight to the way this union of hearts and souls through entertainment will continue to grow and draw two very different worlds together." --Pete Townshend, The Who
"Roland Kelts sees deeply and writes elegantly; he gives us a unique and powerful vision of Japanese and Western culture." --Daniel Bergner, author of In the Land of Magic Soldiers and God of the Rodeo
"Roland Kelts is a keen observer of both American and Japanese pop culture, placing him in a unique position to discuss the rise of anime in America and the West." --Martha McPhee, author of Bright Angel Time
"The brain of Roland Kelts is not only a brilliant interpreter of places where Japanese and American culture meet, it is also one such important place." --Matthew Sharpe, author of the NBC book club selection, The Sleeping Father, and Nothing is Terrible, Stories from the Tube, and the forthcoming Jamestown: A Novel
"As the step-mother of an anime-crazed teen, I read Japanamerica curious to understand the obsession. What I didn't expect was that Roland Kelts's intelligent and precise observations would shed so much light on my own cultural experience." --Adrienne Brodeur, author of Man Camp, Founding Editor of Zoetrope: All-Story
"Japanamerica provides insight into the collision of Eastern and Western pop culture, and the aftermath that is this cutting edge phenomenom known as Anime." --Joe Hahn, Linkin Park
Most helpful customer reviews
3 of 3 people found the following review helpful.
superb discussion of Japan and the US, beyond anime and manga
By Jazz fan
As an American who is fascinated with Japan, but frustrated with books about the relationship between the two countries, I found Roland Kelts' "Japanamerica" to be a welcome breath of fresh air. Kelts focuses on the growing popularity of manga and anime among Americans, and the "mobius strip" of give and take between the two cultures, but his focus inevitably widens to address the broader mutual fascination between these two worlds. I love the fact that, as an American with a Japanese mother, Kelts avoids the two hazards of Japanophilia and Japanophobia. There is a refreshingly grounded and sensible middle ground in his analysis, a realism that seems to lighten things up and make it all more accessible and welcoming. Perhaps best of all - and this is a miracle in the world of cultural analysis - Kelts is delightfully unpretentious and his prose is as clear and comprehensible as it is filled with fascinating ideas and observations. Never for a moment do we doubt that Kelts knows what he's talking about it - and he brings it all across with infectious enthusiasm.
10 of 13 people found the following review helpful.
Good read, but has problems staying on target
By A. Smiley
The book is at its best when chronicling the history of the anime industry and the struggle of its major producers to develop a new, internationally-motivated business model without eroding their creative capital. It's worth reading for this reason alone.
It's at its worst when trying to explain the popularity of anime and the cultural confluences that have allowed it to rise into the American public eye, or the factors that might hamper it in the future. Here some of the connections the author attempts to draw fall flat. (Anime is more popular because of 9/11! Um, no.) Matters are not helped by the occasionally jarring non sequiturs he throws in. (For a book which looks down its nose at mindless cultural fetishism, 'Japanamerica' works hard to be one of the cool kids. What do Fox News and the burning of Dixie Chicks CDs have to do with the future of Japanese cultural exports? Realistically, nothing; they're mentioned only so that the author can demonstrate how cool he is by looking down his nose at them. One wonders what kind of America he grew up in such that those elements are representative.)
Overall, this is a worthy snapshot of the state of anime as a cultural phenomenon. I would give it four or even five stars if more of the book were given over to this. As it is, I'd say get the book but skip the preaching about how rape is no problem in Japan and Americans are either Japanophiles or record-burning, Puritan-descended rednecks. Also, take his praise for Bakshi's animated 'Lord of the Rings' with some salt.
7 of 7 people found the following review helpful.
gets his analysis spot on...for the most part
By Brian Maitland
Although I nearly busted a gut when the author stated "Japan is one of the most efficient and industrious nations on Earth." Anyone who has worked in any J-company will know that's not true unless you consider a phalanx of people taking days on end to complete simple tasks most Westerners could do in well under a minute. The funny thing is throughout much of the rest of the book he refutes that but showing how Japanese anime makers have the worst business sense outside their own island nation bubble and how inefficient (and inept) their business models are.
The book though is on the whole a fantastically well-researched and his salient points are well taken. Being an editor for J-co's, I appreciated the dig at Japanese unable to grasp the idea that it might be worth their while to spend enough dough to get their Japlish proofread and cleaned up into readable English copy. Thanks for that, Roland.
Although the concentration of this book is on anime, it touches on everything from video games to cos play. Kelts also is able to bridge that gap in understanding that many Westerners who don't "get" J-pop culture on where the weirdness and dicotomy comes from and how it fits right in within J-culture without dire social consequences (i.e., Japan's urban centers are extremely safe yet a lot of manga contain far more graphic sexual and violent images than mainstream American audiences would be able to handle).
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